# Analytics — Web app

A live dashboard that surfaces key metrics and trends, helping users understand what is happening right now.

Source: https://www.checklist.design/web-app/analytics

## Items

### Date range selector
A date picker with shortcuts for today, last 7 days, last 30 days, this month, and custom range

_Tip: Keyboard entry for custom date ranges is valued, to avoid extensive clicking through months and years_

### Headline metrics
The most important numbers displayed as prominent headline figures

_Tip: These metrics are often described as 'snapshots', meaning by looking at them you get a snapshot of how the content the analytics is representing is performing_

### Charts with labels and axes
Visualisations with clearly labelled axes, a legend where needed, and readable tick marks

### Period comparison
A percentage or absolute change indicator showing how each metric has moved relative to the prior period

_Tip: A percentage is valuable for larger values, with absolute numbers suiting lower values_

### Segment breakdown
The ability to slice a metric by properties e.g. channel, device, geography, or another attribute

_Tip: Quick select breakdowns based on popular selections are a thoughtful shortcut _

### Last updated indicator
A visible timestamp or refresh button showing when the data was last updated (if it is not automatically refreshing)

### Loading and empty states
Skeleton loaders while data is fetching, and a contextual message when no data exists for the selected range

_Tip: 'No data for this period' with a suggestion to adjust the range is more useful than a blank screen_

## License for the Checklist Design collection

Checklist Design collection: https://github.com/Checklist-Design/skills
Snapshot: bfae71e507b1b7c03c12e0756402b60eb80f5d14 · Imported: 2026-11-12
Republished under the MIT License. Original checklist text belongs to Checklist Design.

MIT License

Copyright (c) 2026 Checklist Design

Permission is hereby granted, free of charge, to any person obtaining a copy
of this software and associated documentation files (the "Software"), to deal
in the Software without restriction, including without limitation the rights
to use, copy, modify, merge, publish, distribute, sublicense, and/or sell
copies of the Software, and to permit persons to whom the Software is
furnished to do so, subject to the following conditions:

The above copyright notice and this permission notice shall be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE
AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER
LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM,
OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE
SOFTWARE.